There Is No Such Thing As A

Don’t Tell Me How Good You Make It; Tell Me How Good It Makes Me When I Use It.

Don't Tell People How Good You Make The Goods; Tell The How Good Your Goods Make Them.

Plan The Sale When You Plan The Ad

Before You Can Have A Share Of Market, You Must Have A Share Of Mind.

The Sole Purpose Of Business Is Service. The Sole Purpose Of Advertising Is Explaining The Service Which Business Renders.