I Am One Who Believes That One

Steep Yourself In Your Subject, Work Like Hell, And Love, Honor And Obey Your Hunches.

Rarely Have I Seen Any Really Great Advertising Created Without A Certain Amount Of Confusion, Throw-aways, Bent Noses, Irritation And Downright Cursedness.

I Have Learned To Respect Ideas, Wherever They Come From. Often They Come From Clients. Account Executives Often Have Big Creative Ideas, Regardless Of What Some Writers Think.

I Think A Smart Woman Can Sell The Average Man Anything.

I Regard A Great Ad As The Most Beautiful Thing In The World.