Good Communication Does Not Mean That You

We Learn Best - And Change - From Hearing Stories That Strike A Chord Within Us.

In Terms Of Getting People To Experiment More And Take More Risk, There Are At Least Three Things That Immediately Come To My Mind. Number One, Of Course, Is Role-modeling It Yourself. Number Two Is When People Take Intelligent, Smart Risks And Yet It Doesn't Work Out, Not Shooting Them. And Number Three, Being Honest With Yourself. If The Culture You Have Is Radically Different From An Experiment And Take-risk Culture, Then You Have A Big Change You Going To Have To Make—and No Little Gimmicks Are Going To Do It For You.

The Rate Of Change Is Not Going To Slow Down Anytime Soon. If Anything, Competition In Most Industries Will Probably Speed Up Even More In The Next Few Decades.

One Of The Most Common Ways To Overcome Resistance To Change Is To Educate People About It Beforehand. Communication Of Ideas Helps People See The Need For And The Logic Of A Change. The Education Process Can Involve One-on-one Discussions, Presentations To Groups, Or Memos And Reports.

Neurologists Say That Our Brains Are Programmed Much More For Stories Than For Abstract Ideas. Tales With A Little Drama Are Remembered Far Longer Than Any Slide Crammed With Analytics.