An Essential Aspect Of Creativity Is Not

Fifty Years After We Undertook To Make The First Synthetic Polarizers We Find Them The Essential Layer In Digital Liquid-crystal. And Thirty Four Years After We Undertook To Make The First Instant Camera And Film, Our Kind Of Photography Has Become Ubiquitous.

Look, If The Picture You Get Instantly Is As Beautiful As The Picture You Get By Waiting Seven Days, Then It Is Absolute Madness To Say That There Is Virtue In Waiting.

There's No Scientist I Know Who Wouldn't Rather Be A Charlatan. And When Circumstances Allow You To Be Both, Why It's Great Fun!

Photography Is Unlike Any Other Art Form. In The Other Arts There Is Always A Continuous Interplay Between The Artist And His Art. He Has The Painting Or Sculpture Before Him. What We Have Tried To Do Is To Provide A Medium For "artistic Expression" To Anyone With Only A Reasonable Amount Of Time. By Giving Him A Camera System With Which He Need Only Control His Selection Of Focus, Composition And Lighting, We Free Him To Select The Moment And To Criticize Immediately What He Has Done. We Enable Him To See What Else He Wants To Do On The Basis Of What He Has Just Learned.

I Have Long Aspired To Make Our Company A Noble Prototype Of Industry, Penetrating In Science, Reliable In Engineering, Creative In Aesthetics And Wholesomely Prosperous In Economics.