The Essence Of Marketing Today Is To

My Best Advice: Win Little Battles. Get In The Habit Of Winning, Of Shipping, Of Having Customers That Can't Live Without You. Once You've Demonstrated You Know How To Do The Art, Then Go After The Windmills.

Traditional Corporations, Particularly Large-scale Service And Manufacturing Businesses Are Organized For Efficiency. Or Consistency. But Not Joy. Joy Comes From Surprise And Connection And Humanity And Transparency And New...if You Fear Special Requests, If You Staff With Cogs, If You Have To Put It All In A Manual, Then The Chances Of Amazing Someone Are Really Quite Low.

It's Uncomfortable To Challenge The Status Quo.

Habits Are Where Our Lives And Careers And Bodies Are Made.

Art Is The Work Of A Human, An Individual Seeking To Make A Statement, To Cause A Reaction, To Connect. Art Is Something New, Every Time, And Art Might Not Work, Precisely Because It's New, Because It's Human And Because It Seeks To Connect.