You Can Win With Consistent Benefits, Delivered

There's No Shortage Of Remarkable Ideas, What's Missing Is The Will To Execute Them.

And In A World Where We Have Too Many Choices And Too Little Time, The Obvious Thing To Do Is Just Ignore Stuff. And My Parable Here Is, You're Driving Down The Road And You See A Cow, And You Keep Driving 'cause You've Seen Cows Before. Cows Are Invisible. Cows Are Boring. Who's Going To Stop And Pull Over And Say, Oh, Look, A Cow? Nobody.

The Only Path To Amazing Runs Directly Through Not-yet-amazing . But Not-yet-amazing Is A Great Place To Start, Because That's Where You Are. For Now.

Surprise And Delight And Connection Are Remarkable.

You Don't Win An Olympic Gold Medal With A Few Weeks Of Intensive Training. There's No Such Thing As An Overnight Opera Sensation. Great Law Firms Or Design Companies Don't Spring Up Overnight... Every Great Company, Every Great Brand, And Every Great Career Has Been Built In Exactly The Same Way: Bit By Bit, Step By Step, Little By Little.