The Enemy Of Fear Is Creativity.

Marketers Have To Move Upstream Now. We Have To Stop Being The Last Step In The Process And Start Being The First Step.

Products That Are Remarkable Get Talked About.

Selling To People Who Actually Want To Hear From You Is More Effective Than Interrupting Strangers Who Don't.

People Who Can Spread Ideas Regardless Of What Those Ideas Are, Win.

Skepticism Doesn't Help You Hear.