Marketers Have To Move Upstream Now. We

It Will Take You Less Time And Effort To Do A Thing The Difficult Way Than It Will To Buy, Try And Discard All The Shortcuts.

Competence Is The Enemy Of Change!

The Reason You Might Choose To Embrace The Artist Within You Now Is That This Is The Path To (cue The Ironic Music) Security.

Somewhere In The World, Someone Is Doing Something That You Decided Couldn't Be Done.

What Makes Someone An Artist? I Don't Think Is Has Anything To Do With A Paintbrush. There Are Painters Who Follow The Numbers, Or Paint Billboards, Or Work In A Small Village In China, Painting Reproductions. These Folks, While Swell People, Aren't Artists. On The Other Hand, Charlie Chaplin Was An Artist, Beyond A Doubt. So Is Jonathan Ive, Who Designed The Ipod. You Can Be An Artist Who Works With Oil Paints Or Marble, Sure. But There Are Artists Who Work With Numbers, Business Models, And Customer Conversations. Art Is About Intent And Communication, Not Substances.