You Are Authentic When Everything You Say

Follow Those Who Follow Something Bigger Than Themselves - An Idea, A Belief, A Vision, A Cause. Run Away From Those Who Say We Need To Follow Them.

Courage Isn't Inside; It's External. It Comes From Someone Else Telling You They Believe In You.

The Goal Is Not To Be Perfect By The End. The Goal Is To Be Better Today.

There Are Two Types Of Claims: Those Based On Hard Numbers And Those Based On Slippery Numbers.

Good Marketing Speaks To Human Beings - The Way Human Beings Understand And Take In Information.