Words Of The Jargon Sound As If

The Capacity For Fear And For Happiness Are The Same, The Unrestricted Openness To Experience Amounting To Self-abandonment In Which The Vanquished Rediscovers Himself.

Death Is Imposed Only On Creatures, Not Their Creations, And Has Therefore Always Appeared In Art In A Broken Form: As Allegory.

The Culture Industry Not So Much Adapts To The Reactions Of Its Customers As It Counterfeits Them.

True Thoughts Are Those Alone Which Do Not Understand Themselves.

What Has Become Alien To Men Is The Human Component Of Culture, Its Closest Part, Which Upholds Them Against The World. They Make Common Cause With The World Against Themselves, And The Most Alienated Condition Of All, The Omnipresence Of Commodities, Their Own Conversion Into Appendages Of Machinery, Is For Them A Mirage Of Closeness.