There Are 9 Rejected Ideas For Every

I Left London In 1992, But I'm There 3-4 Times A Year, And Love Visiting.

The Design Process Is About Designing And Prototyping And Making. When You Separate Those, I Think The Final Result Suffers.

One Thing Most People Don't Know Is That Steve Jobs Is An Exceptional Designer.

The Quest For Simplicity Has To Pervade Every Part Of The Process. It Really Is Fundamental.

Being Superficially Different Is The Goal Of So Many Of The Products We See... Rather Than Trying To Innovate And Genuinely Taking The Time, Investing The Resources And Caring Enough To Try And Make Something Better.