The Cost Of Being Wrong Is Less

Our Job As Marketers And Leaders, Is To Create Vibrant Pockets, Not To Hunt For Mass.

Your Audacious Life Goals Are Fabulous. We're Proud Of You For Having Them. But It's Possible That Those Goals Are Designed To Distract You From The Thing That's Really Frightening You--the Shift In Daily Habits That Would Mean A Re-invention Of How You See Yourself.

Genius Is The Act Of Solving A Problem In A Way No One Has Solved It Before.

Most People Have Bosses Who Hire Them To Fill A Slot In The Work Chart And To Do What They Are Told. And Most People Who Are Doing What They Are Told Feel Safe; It Feels Reliable.

Own Your Dreams. There Is No Better Way To Make Them Happen.