It's Human Nature To Quit When It

It Takes Three Years To Be An Overnight Success, Sometimes More.

We Know What You Want To Accomplish... The Real Question Is, 'what Are You Willing To Push Through The Dip For?' What Are You Willing To Stand Up For, Bleed For, Commit To And Generally Be Unreasonable About? Because That's What's Going To Actually Get Done.

Instead Of Working Hard To Keep Their Share Of A Shrinking Pie, Or Working Even Harder To Make Sure The Industry Stays As Is, I Think The Most Essential Thing Legacy Book Industry Players Can Do Is Set Up Independent Ventures With Great People And Little Interference And Work Really Hard To Put Themselves Out Of Business By Starting At The Bottom, Not By Reinforcing The Top.

Marketing Is A Contest For People's Attention.

Believe That Giving Up Is The Same Thing As Being Realistic.