That's Always Been My Test For What

Google Demotes Search Results That Don't Get Clicked On.

I Don't Really Mind Playing Tabloid Monster. I Always Liked Those Characters In The Old Movies.

Ben Smith's Quick-hit Campaign 'scoops' Are About As Viral As Cat Videos. That Fits With Buzzfeed.

Your Writers Write These Pieces About Meaningless Startups, Meaningless Apps And Meaningless Companies.

Google And Others Truncate Headlines At 70 Characters. On The Manti Teo Story, Deadspin's Scoop Fell Down The Google Search Results, Overtaken By Copycat Stories With Simpler Headlines. Deadspin's Headline Was 118 Characters. Vital Information - 'hoax' - Was One Of The Words That Was Cut Off.