Relentless And Cynical Traffic-trawling Is Bad For

Critics Say Internet Advertising Suffers From Limitless Inventory, Which Depresses Prices. These Exclusive Front-page Sponsorships Are Not Limitless. If Hbo Doesn't Move Quickly Enough, Showtime Can Buy Out Gawker And Jezebel For The Key Fall Tv Season. On Any Individual Day, There Isn't Room For Both Of Them; And That's Healthy.

Most Good Media Come Out Of Somebody Saying, 'this Should Exist; This Is Something I Want To Read.

Publishing Should Be A Collaboration Between Authors And Their Smartest Readers - And At Some Point The Distinction Should Become Meaningless.

Ben Smith's Quick-hit Campaign 'scoops' Are About As Viral As Cat Videos. That Fits With Buzzfeed.

No Picture, No Footage, No Story. The People These Days Require Some Visual Evidence In Order To Believe What They Read.