Prepare To Win, Or Lose To Someone

Ask For The Sale When The Mood Is Right. The Worst Possible Place Is In The Prospects' Office. Best Place Is A Business Breakfast, Lunch Or Dinner. Next Best Is Your Office. Next Best Is A Trade Show. Ask Early, And Ask Often.

Invest Time, Don't Spend It.

Loyalty Is Earned With Friendliness, Responsiveness, Ease Of Doing Business, Fair Value, And The Good Feeling Customers Get When They Call You, Visit You, Or Interact With You.

Take Action Every Day - Some Small Dose At A Time.

Everything You Need To Know About A Customer Has Been Written By Them Or About Them. And It Lives On The Internet. All You Have To Do Is Uncover It. And Use It.