Obsess About Customers, Not Competitors.

I'm Skeptical That The Novel Will Be 're-invented.'

If You Double The Number Of Experiments You Do Per Year You're Going To Double Your Inventiveness.

Be Proud Of Your Choices, Not Your Gifts.

If You Think About The Long Term Then You Can Really Make Good Life Decisions That You Won’t Regret Later.

A Brand For A Company Is Like A Reputation For A Person. You Earn Reputation By Trying To Do Hard Things Well.