Less Isn't More; Just Enough Is More.

The Next Time You See A 16-color, Blind-embossed, Gold-stamped, Die-cut, Elaborately Folded And Bound Job, Printed On Handmade Paper, See If It Isn't A Mediocre Idea Trying To Pass For Something Else.

Computers Are To Design As Microwaves Are To Cooking.

The Idea Of Trying Able To Explain Why You Do What You Do Is Absurd.

The Real Issue Is Not Talent As An Independent Element, But Talent In Relationship To Will, Desire, And Persistence. Talent Without These Things Vanishes And Even Modest Talent With Those Characteristics Grows.

To Design Is To Communicate Clearly By Whatever Means You Can Control Or Master.