It's Not An Experiment If You Know

It's Hard To Find Things That Won't Sell Online.

Lowering Prices Is Easy. Being Able To Afford To Lower Prices Is Hard.

I Think Technology Advanced Faster Than Anticipated. In That Whirlwind, A Lot Of Companies Didn't Survive. The Reason We Have Done Well Is Because, Even In That Whirlwind, We Kept Heads-down Focused On The Customers. All The Metrics That We Can Track About Customers Have Improved Every Year.

You Can Work Long, Hard, Or Smart, But At Amazon.com You Can’t Choose Two Out Of Three.

Real Estate Is The Key Cost Of Physical Retailers. That's Why There's The Old Saw: Location, Location, Location.