In The End, We Are Our Choices.

People Who Were Right A Lot Of The Time Were People Who Often Changed Their Minds.

I Think One Of The Things People Don't Understand Is We Can Build More Shareholder Value By Lowering Product Prices Than We Can By Trying To Raise Margins. It's A More Patient Approach, But We Think It Leads To A Stronger, Healthier Company. It Also Serves Customers Much, Much Better.

Invention Requires A Long-term Willingness To Be Misunderstood.

I’d Rather Interview 50 People And Not Hire Anyone Than Hire The Wrong Person.

Because, You Know, Resilience - If You Think Of It In Terms Of The Gold Rush, Then You'd Be Pretty Depressed Right Now Because The Last Nugget Of Gold Would Be Gone. But The Good Thing Is, With Innovation, There Isn't A Last Nugget. Every New Thing Creates Two New Questions And Two New Opportunities.