If You Don't Know Who Your Customer

A Start Up Is An Institution Designed To Thrive In The Soil Of Extreme Uncertainty

Zero Invites Imagination, But Small Numbers Invite Questions About Whether Large Numbers Will Ever Materialize.

There Is Much That Public Policy Can Do To Support American Entrepreneurs. Health Insurance Reform Will Make It Easier For Entrepreneurs To Take A Chance On A New Business Without Putting Their Family's Health At Risk. Tort Reform Will Make It Easier To Take Prudent Risks On New Products In A Number Of Sectors.

Vanity Metrics Are The Numbers You Want To Publish On Techcrunch To Make Your Competitors Feel Bad.

If You Don't Know Who Your Customer Is, You Don't Know What Quality Is.