If You Can Raise Money, You're Never

Art Is When We Do Work That Matters In A Creative Way, In A Way That Touches (people) And Changes Them For The Better.

That's Why There's Lots And Lots Of Kinds Of Hot Sauces, And Not So Many Kinds Of Mustard. Not Because It's Hard To Make Interesting Mustard - You Could Make Interesting Mustard - But People Don't, Because No One's Obsessed With It, And Thus No One Tells Their Friends.

The Biggest Takeaway For Anyone Seeking To Write Is This: Don't Go Looking For The Way Other Authors Do Their Work. You Won't Find Many Who Are Consistent Enough To Copy, And There Are Enough Variations In Approach That It's Obvious That It's Not Like Hitting Home Runs Or Swinging A Golf Club. There Isn't A Standard Approach, There's Only What Works For You (and What Doesn't).

In A Battle Between Two Ideas, The Best One Doesn't Necessarily Win. No, The Idea That Wins Is The One With The Most Fearless Heretic Behind It.

Marketing Begins Before The Product Is Launched.