If You Can Raise Money, You're Never

By Definition, Remarkable Things Get Remarked Upon

Taking Delight In The Journey Takes Confidence. It Pushes The Envelope Of Design.

The Essence Of Marketing Today Is To Tell A Story To People Who Want To Hear It, In A Way That Resonates With Them So They Are Likely To Either Respond Or Connect To You, Or Tell Their Friends.

What Marketers Used To Do Is Make Average Products For Average People. That's What Mass Marketing Is. They Would Ignore The Geeks, And - God Forbid - The Laggards. It Was All About Going For The Center. I Don't Think That's The Strategy We Want To Use Anymore.

Lack Of Resources (payroll), Time And Competing Priorities Are Why So Many Nonprofits Haven't Done Well. It's That Simple.