I Love Museums. But I Don't Want

Apple Stores Offer The Best Buying Experience And Customer Service On The Planet

The Ipad Is The Clearest Expression Of Our Vision Of The Future Of Personal Computing.

Nobody Wants To Buy Sour Milk.

We Believe In Saying No To Thousands Of Projects So That We Can Really Focus On The Few That Are Truly Important And Meaningful To Us.

Honestly, We’ll Compete With Everybody. I Love Competition. As Long As People Invent Their Own Stuff, I Love Competition.