I Have Always Emphasized The Willingness To

What Happens With Fear Is That Probability Doesn't Matter Very Much. That Is, Once I Have Raised The Possibility That Something Terrible Can Happen To Your Child, Even Though The Possibility Is Remote, You May Find It Very Difficult To Think Of Anything Else. Emotion Becomes Dominant.

If Owning Stocks Is A Long-term Project For You, Following Their Changes Constantly Is A Very, Very Bad Idea. It's The Worst Possible Thing You Can Do, Because People Are So Sensitive To Short-term Losses. If You Count Your Money Every Day, You'll Be Miserable.

Managers Think Of Themselves As Captains Of A Ship On A Stormy Sea. Risk For Them Is Danger, But They Are Fighting It, Very Controlled.

Organizations May Be Better Able To Tame Optimism Than Individuals Are.

The Experiencing Self Lives In The Moment; It Is The One That Answers The Question, 'does It Hurt?' Or 'what Were You Thinking About Just Now?' The Remembering Self Is The One That Answers Questions About The Overall Evaluation Of Episodes Or Periods Of One's Life, Such As A Stay In The Hospital Or The Years Since One Left College.