I Did Not Like The Way I

The Thought Of My Mortality - I Think About It A Lot. I Find It Motivating. It Can Be Any Time That Your Number's Up.

I Grew Up In A House Where My Father Encouraged My Brother And Me To Fail. I Specifically Remember Coming Home And Saying, 'dad, Dad, I Tried Out For This Or That And I Was Horrible,' And He Would High-five Me And Say, 'way To Go.'

When I Was Growing Up, My Dad Would Encourage My Brother And I To Fail. We Would Be Sitting At The Dinner Table And He Would Ask, 'so What Did You Guys Fail At This Week?' If We Didn't Have Something To Contribute, He Would Be Disappointed. When I Did Fail At Something, He'd High-five Me. What I Didn't Realize At The Time Was That He Was Completely Reframing My Definition Of Failure At A Young Age. To Me, Failure Means Not Trying; Failure Isn't The Outcome. If I Have To Look At Myself In The Mirror And Say, 'i Didn't Try That Because I Was Scared,' That Is Failure.

My Revenue Was $4 Million My First Year In Business, Off Of One $20 Item.

Instead Of Failure Being The Outcome, Failure Became Not Trying. And It Forced Me At A Young Age To Want To Push Myself So Much Further Out Of My Comfort Zone.