Hire Attitude Train Skills.

Every Managerial Act Must Be Seen As An Unequivocal Support For Urgency In Pursuit Of Constant Testing, Change, And Improvement.

If The Other Guy Is Getting Better, Then You'd Better Be Getting Better Faster Than The Other Guy Is Getting Better... Or You're Getting Worse.

The Race Will Go To The Curious, The Slightly Mad, And Those With An Un-satiated Passion For Learning And Dare-deviltry.

Listen To Everyone. Ideas Come From Everywhere

If Not Excellence, What? If Not Excellence Now, When?