Don’t Try To Please Everyone. There Are

Remarkable Marketing Is The Art Of Building Things Worth Noticing Right Into Your Product Or Service. Not Slapping On Marketing As A Last-minute Add-on, But Understanding That If Your Offering Itself Isn’t Remarkable, It’s Invisible.

In A World Of Free, Everyone Can Play.

Extraordinary Benefits Accrue To The Tiny Minority Of People Who Are Able To Push Just A Tiny Bit Longer Than Most.

Relying Too Much On Proof Distracts You From The Real Mission–which Is Emotional Connection.

Anyone Who Takes Responsibility For Getting Something Done Is Welcome To Ask For The Authority To Do It.