You Will Not Understand Your Part Within

We Can't Suddenly Quit A Job And Then Race To Find A Form Of Art That Will Pay Off Before The Next Mortgage Payment Is Due. Creating Art Is A Habit, One That We Practice Daily Or Hourly Until We Get Good At It … Art Isn’t About The Rush Of Victory That Comes From Being Picked. Nor Does It Involve Compliance. Art In The Post-industrial Age Is A Lifelong Habit, A Stepwise Process That Incrementally Allows Us To Create More Art.

A Good Job Is Largely Anonymous And Forgotten (but Still Important). A Personal Job, On The Other Hand, Is Humanized. It Brings Us Closer Together. It Might Not Be Remarkable, But It Stands Out As Memorable Because (however Briefly) The Recipient Of The Work Was Touched By Someone Else. Often, Remarkable Work Is Personal Too, But Personal Might Just Be Enough For Today.

Anyone Who Takes Responsibility For Getting Something Done Is Welcome To Ask For The Authority To Do It.

Advertising Is Just A Symptom, A Tactic. Marketing Is About Far More Than That.

Do Not Personally Give Any More Conscious Consideration, Either Of You, To Events That You Do Not Want To Happen. Any Such Concentration, To Whatever Degree, Ties You In With Those Probabilities, So Concentrate Upon What You Want, And As Far As Public Events Are Concerned, Take It For Granted That Sometimes Even Men Are Wiser Than They Know.