Do You Know What People Want More

So By Giving People A Tool That They Can Share And Benefit From, It's A Form Of Media That Isn't Controlled By Rupert Murdoch Or The Guys At Viacom. It Is A Form Of Media That Is Earned Every Single Time It Spreads.

'good Enough' Stopped Being Good Enough A Long Time Ago. So Why Not Be Great?

What If Getting Bigger Isn't The Point? What If You Merely Got Better?

You Don't Win An Olympic Gold Medal With A Few Weeks Of Intensive Training. There's No Such Thing As An Overnight Opera Sensation. Great Law Firms Or Design Companies Don't Spring Up Overnight... Every Great Company, Every Great Brand, And Every Great Career Has Been Built In Exactly The Same Way: Bit By Bit, Step By Step, Little By Little.

Here's The Fascinating Part, Call It The Golden Shoulder: We Have No Idea In Advance Who The Great Contributors Are Going To Be. We Know That There's A Huge Cohort Of People Struggling Outside The Boundaries Of The Curated, Selected Few, But We Don't Know Who They Are.