You're Probably On The Right Track If

We Should Be Building Great Things That Don't Exist.

We're At Maybe 1% Of What Is Possible. Despite The Faster Change, We're Still Moving Slow Relative To The Opportunities We Have. I Think A Lot Of That Is Because Of The Negativity... Every Story I Read Is Google Vs Someone Else. That's Boring. We Should Be Focusing On Building The Things That Don't Exist.

For A Lot Of Companies, It's Useful For Them To Feel Like They Have An Obvious Competitor And To Rally Around That. I Personally Believe It's Better To Shoot Higher. You Don't Want To Be Looking At Your Competitors. You Want To Be Looking At What's Possible And How To Make The World Better.

Don't Be Evil- Apparently People Like It Better Than "be Good".

Google Will Fulfill Its Mission Only When Its Search Engine Is Ai-complete. You Guys Know What That Means? That's Artificial Intelligence.