You Don't Need A New Plan For

I'm Not A Psychopath-i'm Wearing A Tie!

If You're Going To Buy A Real Book, A Paper Book, There Better Be A Good Reason. Perhaps Scarcity Is One Of Those Reasons.

When We Think About What Might Go Wrong, We're More Likely To Design Something That Goes Right.

But If The Cow Is Purple, You'd Notice It, Ok? The Thing That's Going To Decide What Gets Talked About, What Gets Done, What Gets Changed, What Gets Purchased, What Gets Built Is, Is It Remarkable? And Remarkable's A Really Cool Word 'cause We Think It Just Means Neat, But It Also Means Worth Making A Remark About, And That Is The Essence Of Where Idea Diffusion Is Going.

Ideas In Secret Die. They Need Light And Air Or They Starve To Death.