You Don't Choose Your Passions; Your Passions

We Innovate By Starting With The Customer And Working Backwards. That Becomes The Touchstone For How We Invent.

I Told All Of Our Original Investors That They Would Lose Their Money For Sure.

When You Are Eighty Years Old, And In A Quiet Moment Of Reflection Narrating For Only Yourself The Most Personal Version Of Your Life Story, The Telling That Will Be Most Compact And Meaningful Will Be The Series Of Choices You Have Made. In The End, We Are Our Choices.

You Don't Want To Negotiate The Price Of Simple Things You Buy Every Day.

You're Not Going To Make Hemingway Better By Adding Animations.