Just Because The Tide Is Out, Doesn't

Not Adding Value Is The Same As Taking It Away.

It Always Feels Too Soon To Leap. But You Have To. Because That's The Moment Between You And Remarkable.

You Win By Trying. And Failing. Test, Try, Fail, Measure, Evolve, Repeat, Persist.

The Resistance Is Not Something To Be Avoided, It's Something To Seek Out.

In Fact, Most Of The Time, People With Similar Information, Similar Beliefs And Similar Apparent Choices Will Choose Similar Actions. So If You Want To Know Why Someone Does What They Do, Start With What They Know, What They Believe And Where They Came From. Dismissing Actions We Don't Admire Merely Because We Don't Care Enough To Have Empathy Is Rarely Going To Help Us Make The Change We Seek. It Doesn't Help Us Understand, And It Creates A Gulf That Drives Us Apart.