The Unthinkable Is Thinkable. No: Likely.

Old: Be No.1 Or No.2 In Your Market. New: Find A Niche, Create Something New.

If The Person You Delegated To Does The Job Twice As Well As You Would Have Done It, Consider Yourself A Leader.

The Market May Never Coalesce Around One Basic Design, Or Even Around Two Or Three Dominant Devices.

The Winners Stun Us Not By Their Cleverness, But By The Fact That Every Tiny Aspect Of The Business Is Just A Touch Better Than The Norm.

Never, Ever Rest On Your Laurels. Today's Laurels Are Tomorrow's Compost.