Excellent Firms Don't Believe In Excellence -

I Don't Want An Epitaph On My Gravestone That Says, 'he Would Have Pursued Some Big Dreams In His Life, But Other People Wouldn't Let Him.

Vision Is Dandy, But Sustainable Company Excellence Comes From A Huge Stable Of Able Managers.

Forget Loyalty. Or At Least Loyalty To One's Corporation. Try Loyalty To Your Rolodex-your Network-instead.

Old: Be No.1 Or No.2 In Your Market. New: Find A Niche, Create Something New.

And Remember: Everything In Business Is A Paradox. To Be Excellent, You Have To Be Consistent. When You're Consistent, You're Vulnerable To Attack. Yes, It's A Paradox. Now Deal With It!