The Person Who Fails The Most Wins.

Excellence Isn't About Meeting The Spec, It's About Setting The Spec.

If Failure Is Not An Option, Neither Is Success. Innovation Is Just Repeated Failure Till You Come Up With Something That Works.

As The Amount Of Inputs Go Up, As The Number Of People And Ideas That Clamor For Attention Continue To Increase, We Do What People Always Do: We Rely On The Familiar, The Trusted And The Personal. The Incredible Surplus Of Digital Data Means That Human Actions, Generosity And Sacrifice Are More Important Than They Ever Were Before.

If You're Not The Best In The World At What You Do, Then You Have To Get Better.

Products That Are Remarkable Get Talked About.