The French Fry Is My Canvas.

That's The Name Of The Game ... Pleasing The Customer. If We Ever Lose Sight Of That Fact, We've Lost The Ball Game.

Our Aim Was To Insure Repeat Business Based On The System's Reputation Rather Than On The Quality Of A Single Store Or Operator.

It Requires A Certain Kind Of Mind To See Beauty In A Hamburger Bun.

The Quality Of A Leader Is Reflected In The Standards They Set For Themselves.

None Of Us Is As Good As All Of Us.