The Concept Of Profit Maximization Is, In

Every Organization Has To Prepare For The Abandonment Of Everything It Does.

In A Few Hundred Years, When The History Of Our Time Will Be Written From A Long-term Perspective, It Is Likely That The Most Important Event Historians Will See Is Not Technology, Not The Internet, Not E-commerce. It Is An Unprecedented Change In The Human Condition. For The First Time - Literally - Substantial And Rapidly Growing Numbers Of People Have Choices. For The First Time, They Will Have To Manage Themselves. And Society Is Totally Unprepared For It.

Capitalism Is Being Attacked Not Because It Is Inefficient Or Misgoverned But Because It Is Cynical. And Indeed A Society Based On The Assertion That Private Vices Become Public Benefits Cannot Endure, No Matter How Impeccable Its Logic, No Matter How Great Its Benefits.

When Henry Ford Said, "the Customer Can Have A Car In Any Color As Long As It's Black," He Was Not Joking.

There Are Companies That Are Good At Improving What They're Already Doing. There Are Companies That Are Good At Extending What They're Doing. And Finally There Are Companies That Are Good At Innovation. Every Large Company Has To Be Able To Do All Three - Improve, Extend, And Innovate - Simultaneously.