The Amateur Salesman Sells Products; The Professional

Without Involvement, There Is No Commitment. Mark It Down, Asterisk It, Circle It, Underline It. No Involvement, No Commitment.

Private Victories Precede Public Victories. You Can't Invert That Process Any More Than You Can Harvest A Crop Before You Plant It.

As We Make And Keep Commitments, Even Small Commitments, We Begin To Establish An Inner Integrity That Gives Us The Awareness Of Self-control And The Courage And Strength To Accept More Of The Responsibility For Our Own Lives. By Making And Keeping Promises To Ourselves And Others, Little By Little, Our Honor Becomes Greater Than Our Moods.

Principles Are The Simplicity On The Far Side Of Complexity.

If I Were To Summarize In One Sentence The Single Most Important Principle I Have Learned In The Field Of Interpersonal Relations, It Would Be This: Seek First To Understand, Then To Be Understood. This Principle Is The Key To Effective Interpersonal Communication.