Simplicity Is The Outcome Of Technical Subtlety;

I Don’t Have To Win. I Just Have To Make You Lose.

Nobody Has A Magic Lamp Which Can Tell You In Advance Whether What You Say Will Be Effective In Persuading An Audience.

Human Nature Is Not Amenable To Prediction Based On The Trends Or Tendencies Prevailing At The Time. It Is Amenable To Startling Creativity Of The Kind Practiced By Great Artists, Directors, Writers, Musicians, Actors, Who Know How To Touch A Chord In Humans Everywhere.

Advertising Holding Companies Used To Boast About Their Share Of The Advertising Market. Now They Are Proud Of How Much Of Their Business Is Not In Advertising.

America's Critics Can Be Heard Everywhere. It Is Too Much In Love With Money - Worshipping The God Of The Marketplace, The Golden Calf. It Has Too Much Money, Seven Of The Top 10 Banks, Eight Of The Top 10 Companies Etc. It Is Too Stingy, Giving Away Less Of Its Wealth Than Other Countries. It Is Vulgar, A Rich Barbarian.