Set A Goal, And In Small, Consistent

Acknowledge To Yourself That The Factory Job Is Dead. Having A Factory Job Is Not A Natural State. It Wasn't At The Heart Of Being Human Until Very Recently. We've Been Culturally Brainwashed.

Don't Scale Because You Think There's A Pot Of Gold Over That Rainbow. Scale Because You're Ready And Eager To Do Heroic Work, Every Day, Forever.

Don't Have Any Meetings About Your Web Strategy. Just Do Stuff. First You Have To Fail, Then You Can Improve.

In Nearly Every Case, Trying To Lead Everyone Results In Leading No One In Particular.

Sooner Or Later, The Ones Who Told You That This Isn't The Way It's Done, The Ones Who Found Time To Sneer, They Will Find Someone Else To Hassle. Sooner Or Later, They Stop Pointing Out How Much Hubris You've Got, How You're Not Entitled To Make A New Thing, How You Will Certainly Come To Regret Your Choices. Sooner Or Later, Your Work Speaks For Itself. Outlasting The Critics Feels Like It Will Take A Very Long Time, But You're More Patient Than They Are.