Security Without Freedom Means Slavery.

The Problem Of Insufficient Security Was, Until Quite Recently, A Matter Of A Minority; Now It Is Becoming Very Quickly A Majority Matter. That Is A Major Change.

We Already Have - Thanks To Technology, Development, Skills, The Efficiency Of Our Work - Enough Resources To Satisfy All Human Needs. But We Don't Have Enough Resources, And We Are Unlikely Ever To Have, To Satisfy Human Greed.

Ideally, Nothing Should Be Embraced By A Consumer Firmly, Nothing Should Command A Commitment Till Death Do Us Part, No Needs Should Be Seen As Fully Satisfied, No Desires Considered Ultimate. There Ought To Be A Proviso 'until Further Notice' Attached To Any Oath Of Loyalty And Any Commitment. It Is But The Volatility, The In-built Temporality Of All Engagements That Truly Counts; It Counts More Than The Commitment Itself, Which Is Anyway Not Allowed To Outlast The Time Necessary For Consuming The Object Of Desire (or, Rather, The Time Sufficient For The Desirability Of That Object To Wane).

Partnerships Are Increasingly Seen Through The Prism Of Promises And Expectations, And As A Kind Of Product For Consumers: Satisfaction On The Spot, And If Not Fully Satisfied, Return The Product To The Shop Or Replace It With A New And Improved One! You Don't, After All, Stick To Your Car, Or Computer, Or Ipod, When Better Ones Appear.

The Consumerist Culture Insists That Swearing Eternal Loyalty To Anything And Anybody Is Imprudent, Since In This World New Glittering Opportunities Crop Up Daily.