Quality Is Decided By The Depth At

The Forms Of Art Reflect The History Of Man More Truthfully Than Do Documents Themselves.

The Positive Element Of Kitsch Lies In The Fact That It Sets Free For A Moment The Glimmering Realization That You Have Wasted Your Life.

Thought As Such… Is An Act Of Negation, Of Resistance To That Which Is Forced Upon It; This Is What Thought Has Inherited From Its Archetype, The Relation Between Labor And Material. Today, When Ideologues Tend More Than Ever To Encourage Thought To Be Positive, They Cleverly Note That Positivity Runs Precisely Counter To Thought, And That It Takes Friendly Persuasion By Social Authority To Accustom Thought To Positivity.

The Culture Industry Not So Much Adapts To The Reactions Of Its Customers As It Counterfeits Them.

Fear And Destructiveness Are The Major Emotional Sources Of Fascism, Eros Belongs Mainly To Democracy.