One Has To Make A Decision When

We All Have A Vast Number Of Areas In Which We Have No Talent Or Skill And Little Chance Of Becoming Even Mediocre. In Those Areas A Knowledge Workers Should Not Take On Work, Jobs And Assignments. It Takes Far More Energy To Improve From Incompetence To Mediocrity Than It Takes To Improve From First-rate Performance To Excellence.

I'm A Writer. I Could Not Or Would Not Ever Run A Business. I Don't Even Have A Secretary. And Contrary To Some Of The Stereotypes, Entrepreneurs Are Not Loners. I Am.

By Themselves, Character And Integrity Do Not Accomplish Anything. But Their Absence Faults Everything Else.

Innovation Is The Specific Tool Of Entrepreneurs, The Means By Which They Exploit Change As An Opportunity For A Different Business Or A Different Service.

As With Every Phenomenon Of The Objective Universe, The First Step Toward Understanding Work Is To Analyze It.