Marketing And Innovation Produce Results; All The

There Is No Reason To Believe That The People Who Staff The Managerial And Professional Positions In Our Service Institutions Are Any Less Qualified, Any Less Competent Or Honest, Or Any Less Hard-working Than The Men Who Manage Businesses. Conversely, There Is No Reason To Believe That Business Managers, Put In Control Of Service Institutions, Would Do Better Than The 'bureaucrats'. Indeed, We Know That They Immediately Become Bureaucrats Themselves.

We Have Tried To Substitute Mass For Purpose. We Have Tried To Regain Military Potency Of Defense By Making It Gigantic, Unwieldy, Complex. It Never Works.

Defending Yesterday Is Far More Risky Than Making Tomorrow.

Profitability Is The Sovereign Criterion Of The Enterprise.

That Knowledge Has Become The Resource, Rather Than A Resource, Is What Makes Our Society "post-capitalist.