Once The Product's Task Is Known, Design

I Hate Mice. The Mouse Involves You In Arm Motions That Slow You Down. I Didn't Want It On The Macintosh, But Jobs Insisted. In Those Days, What He Said Went, Good Idea Or Not.

If I Am Correct, The Use Of A Product Based On Modelessness And Monoty Would Soon Become So Habitual As To Be Nearly Addictive, Leading To A User Population Devoted To And Loyal To The Product.

Imagine If Every Thursday Your Shoes Exploded If You Tied Them The Usual Way. This Happens To Us All The Time With Computers, And Nobody Thinks Of Complaining.

As Far As The Customer Is Concerned, The Interface Is The Product.

If I Had Not Studied Music, There Would Be No Macintosh Computers Today.