No One Has Ever Built A Statue

The Thing About Goals Is That Living Without Them Is A Lot More Fun, In The Short Run. It Seems To Me, Though, That The People Who Get Things Done, Who Lead, Who Grow And Who Make An Impact . . . Those People Have Goals.

The Art Of Good Decision Making Is Looking Forward To And Celebrating The Tradeoffs, Not Pretending They Don't Exist.

By The Time There Is A Case Study About Your Industry, You Are Already Too Late.

The Essence Of Marketing Today Is To Tell A Story To People Who Want To Hear It, In A Way That Resonates With Them So They Are Likely To Either Respond Or Connect To You, Or Tell Their Friends.

Turn Strangers Into Friends. Turn Friends Into Donors. And Then Do The Most Important Job: Turn Your Donors Into Fundraisers.