Never Run When You're Scared. Rule 7.

It’s Been A Long Time Since Sherlock Holmes Jumped Off That Roof - It’s Time To Reveal The Truth About What Happened Between Him And The Pavement.

When Man Invented Fire, He Didn't Say, "hey, Let's Cook." He Said, "great, Now We Can See Naked Bottoms In The Dark.

It's A Funny Thing About Stories. It Doesn't Feel Like You Make Them Up, More Like You Find Them. You Type And Type And You Know You Haven't Got It Yet, Because Somewhere Out There, There's That Perfect Thing -- The Unexpected Ending That Was Always Going To Happen. That Place You've Always Been Heading For, But Never Expected To Go.

Never Ignore A Coincidence. Unless You're Busy, In Which Case, Always Ignore A Coincidence.

If Anyone Said To Me 'invent A New Monster So We Can Sell More Toys', I'd Kick Them Out Of My Office.