Multimedia Scares Me Off.

There's This Notion That Allows People To Create Their Own Collection Of Songs, So It Rewrites What A Song Is. They May Only Want 10 Seconds Of Something, Or They May Only Want This Particular Song, Or They Want This Group Of Songs. It Becomes Much More User-controlled.

Typically What Happens Is, Somebody Drags An Idea From The Past That Worked In An Old Set Of Logics That They Try To Apply To The New One. And It Doesn't Work.

It's Clear That People Are Going To Download Media Files, And They're Going To Talk To Each Other, And They're Going To Exchange Information And Knowledge And So Forth. So This System Logic Is Basically What You Bounce Off Of.

The Rock Sitting On The Shelf Has Potential Because It Can Fall - It's The Same Way With The Internet. It Has This Potential. It's Not Really Doing It Yet, But It's About To.

If You Really Dig A Chick, You Should Talk To Her, Not Steal Her Picture.