Most Of Us Are Better When Things

What About The Poor Salesman Who Is Calling Into The Office From The Corner Saloon Instead Of The Home Sickbed He Claims He Is In?

When You Don't Understand, It's Sometimes Easier To Look Like You Do.

Real Writers-that Is, Capital W Writers-rarely Make Much Money. Their Biggest Reward Is The Occasional Reader's Response.... Commentators-in-print Voicing Big Fat Opinions-you Might Call Us Small W Writers-get Considerably More Feedback Than Writers. The Letters I Personally Find Most Flattering Are Not The Very Rare Ones That Speak Well Of My Editorials, But The Occasional Reader Who Wants To Know Who Writes Them. I Always Happily Assume The Letter-writers Is Implying That The Editorials Are So Good That I Couldn't Have Written Them Myself.

There's One Post-christmas Chore I Love-writing Thank-you Letters.... Lots Of Companies For Many Reasonable Reasons, I Guess, Have A Policy Against Sending Even Christmas Cards, Never Mind Things, At Christmastime. But Our Clan Gets A Big Kick Out Of Opening The Warner-lambert Box Containing An Assortment Of Their Wares; We Argue Over Which Of The Boys Is To Get The Union Oil Co. Necktie [and] All The Holiday Long We Play The Marvelous Christmas Music Sent By Goodyear.... None Of These Things Means That Forbes Or Forbeses Have Been Had. But All Of Us Like Being Thought Of.

A Little Reciprocity Goes A Long Way.